Win Them Over By Managing Expectations

So many businesses are built upon the foundation of expectations that have been delivered time and time again. Why should an auto repair business be any different?

The challenging part is adapting to the motorists’ evolving needs, dictated mainly by smartphone use. In this episode of The Digital Shop Talk Radio show, our guest Greg Buckley (Buckley’s Auto Care, Wilmington, DE) walks us through his journey to discover what the customer is looking for, and how to give it to them time and time again.