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Our Mission

The AutoVitals’ team is obsessed with enabling shop clients to achieve results never before possible with traditional paper-based methods. The Digital Shop ® Advantage means the most innovative and impactful products, a commitment to developing and instilling industry best practices in everything we do, and the automotive industry’s most thriving and collaborative online community.

Core Values

We’re Obsessed with Driving Client Results and Client Success.
We’re Easy to Work With.
We’re Responsive and We Listen to Our Clients and Partners.

We’re Fearless.
We Challenge Ourselves to Find a Better Way.
We’re Committed to a Learning Mindset.

We Value Results Over Activity.
We’re Analytical and Solutions-Oriented.
We Set the Bar High, and Expect the Best from Ourselves, Each Other and our Clients.

We Take Ownership. We Care. We’re Committed.
We’re Reliable. We Follow Through…On-Time and with a Sense of Urgency.
We’re Committed to Near Flawless Execution and High Quality Work.

We’re Objective and Open-Minded.
We’re Transparent and Direct, and Always Respectful.
We Enjoy Working Together and Supporting Each Other.

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Jon Belmonte

Chief Executive Officer

Jon was drawn to AutoVitals by the company’s unwavering commitment to enabling automotive repair & maintenance shops meet their true potential. Jon previously led successful technology companies such as Active Network (ACTV) and Cursive Labs. He’s passionate about family, America and the new family Volvo XC60.

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Tara Bohnert

Chief Operating Officer

Tara is a seasoned sales and customer success professional, having held similar roles at successful SaaS / tech companies such as TriTech, Zingle and Active Network (ACTV). Tara lives in San Diego and enjoys motor trucks and drag racing.

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Ron Schooler

Chief Financial Officer

Ron is an experienced finance professional with over 20 years of experience in technology companies. He has held leadership positions in software, hardware and SaaS companies across a variety of industries. Outside of work, Ron enjoys spending time with his family and has several hobbies including paragliding, scuba diving and hiking

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Uwe Kleinschmidt

Chief Innovation Officer & Founder

Uwe is the founder of AutoVitals. He is passionate about building solutions for the independent automotive shop owner to succeed in the modern internet era. Prior to AutoVitals, Uwe spent 15+ years with Robert Bosch in a variety of positions around the globe, building software to master the transition to highly-computerized cars. Uwe is the inventor of multiple patents and is an Ironman finisher.

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Jennifer Thronson

SVP, Product & Business Development

Jenn has been CEO of BayIQ, loyalty and marketing platform for auto repair and tire shops, for the last 2 years. She is excited to join forces with AutoVitals to provide even more value to customers. Jenn has spent the last several years building and leading technology companies. She enjoys learning new things, playing and coaching soccer, and spending time with friends and family.

Taren Peng

Taren Peng

Vice President, Technology

Taren is an experienced technologist and passionate about the Automotive industry. He’s held critical technology leadership roles at Autoweb & Autobytel, as well as Paypal. And amazingly, Taren also owned and operated an automotive repair shop earlier in his career. Taren enjoys working on cars, trucks, and motorcycles, and taking them to race tracks and off-road rides when time permits.

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Camarin Wanamaker

VP, Customer Success & Account Management

Camarin (known to all as Cam) has worked for SaaS organizations in a wide variety of customer-facing roles her entire career. She has stood up and built to scale Support, Customer Success and Account Management teams at several organizations, prior to happily landing at AutoVitals. Cam is happiest working with SMB clients where the impact of our services and solutions yields really meaningful and personal results. When she’s not working with clients or her amazing team, Cam can be found driving her kids to and from activities, walking her beloved Aussiedoodle, or experimenting with new recipes in the kitchen.

Ute Gerlach

Engineering

Ute is a co-founder of AutoVitals. Her technology leadership has made an immeasurable impact on the scale and complexity of the products the company offers its shops and its partners. Ute resides in Germany and leads the company’s European operations.

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Jeff Ballard

Director, Onboarding & Training

Jeff has spent nearly his entire career serving customers of the automotive industry on the dealership, aftermarket and software sides. He is focused on delivering a stellar customer experience with every interaction and driving results for his clients. Jeff resides in Phoenix with his family, enjoys wrenching on his own cars, and hopes to one day own his dream car: an e39 BMW M5.

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Araceli Dagdagan

Director, Marketing

Araceli is an innovative and creative Marketing Expert with 12 years of experience working with B2B and B2C Channels in SaaS, retail, and sports industry. Araceli specializes in Lead/Demand generation and campaign development resulting in organizational presence and performance.  She lives in California with her family where she can be found walking her two large mutts and enjoying watching her kids play travel basketball on the weekends.

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Chris Evans

Director, Business Development & Partners

Chris has been in the industry since 2002 having similar roles within many facets of automotive – fleet, collision and mechanical management software, consumer financing, franchising, and more. His mission is to help shops in every way possible to succeed, and he’s very excited to be a part of a team that shares the same ideology. He lives in Atlanta and enjoys spending time with his family, playing multiple sports, and traveling abroad.

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