We are being asked what is so different about TopFuel compared with the many other offerings in the market? Are we just chasing Google in a temporarily better way and it will be a fluke soon? Are we just lucky?
This post is not for owners of a smartphone, who are unfriendly. This post is for people, who own a website, which is important for their business and who, for some reason, have missed that Google will change is ranking algorithm on April 21st so that mobile searches are treated differently than before
Business owners working on the business, and not in it, define key performance indicators (KPI) for their business, setting a baseline and monitor against this baseline. Although the urge is big, selecting more than three KPIs at a time is not only too aggressive, it backfires most of the time
Whenever one launches a new website product, the first website is always the most difficult. When we were designing Top Fuel we wanted to create a product that is as flexible as possible, as well as follows the trend of more and more focus on websites for local businesses. As usual, following our motto to select the most challenging project first we started with one of the most difficult website builds we had ever done.